Grocery Planner

Groceryplanner.com is a place where you can save money by finding matching coupons from your grocery lists. Targeting coupon savvy moms, we wanted this to be a fun and friendly place. Penguin Pam was created as the brand mascot to create that open and easy to use impression when you first go to the site.

Client: Discount Metrics
Contribution: Art Direction, Concept & Layout

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